My daughter Piper was working retail at a local boutique, and it just wasn’t for her. Nothing wrong with it, it just wasn’t the path she wanted. At the same time, she was studying marketing at LSU, so I figured why not give her something real to work on. I had her start helping with social media and our Google Business Profile at United Fire & Water, and from there, something clicked. I saw how powerful GBP really is, not just for us, but for any local business trying to get found. That’s when the idea started to take shape. I didn’t build this specifically for Piper, but she was definitely the spark. More than anything, I wanted to show her there’s another way to make a living. You don’t have to rely on a job you don’t enjoy. You can build something for yourself. You can control your time, your income, and the direction of your life. That’s what entrepreneurship has always meant to me. This business aligns perfectly with what I already love doing, helping small businesses grow. I’ve seen firsthand how being visible on Google can completely change a company. More calls, more jobs, more revenue. It’s real, and it works. GBP Pro Agency gives me the opportunity to connect with other business owners and help them get in front of the customers they should already be getting. And if it also shows Piper, and others like her, that there’s a different path out there, then it’s doing exactly what it was meant to do.